This project’s goal was to create a new brand and packaging system for a local brewery. So I created my own brand of beer called, SoNow beer. From that I developed a new series for this beer line.
SoNow means living in the moment so for this beer package design, I created three different timelines throughout a day. A sunny day on the beach, a warm sunset in the hills, and a fun night in the city. These moments were designed as labels on black beer bottles using simple illustrations with a bright fun color palette.